To celebrate the diverse interests of young Germans, we turned trending search queries into sounds with Berlin-based music producer mobilegirl. The mobile-only campaign launched with a documentary style music video, shot vertically on 16mm film, which leads to an interactive experience where users can remix and share their own favorite animated searches. FWA of the day.
Search Sounds
Role: Creative / Art Director
Production: Unit9
Director: Simon Reichel (A Common Future)
Agency: 72andSunny